While we haven't yet met, I am looking forward to spending some time with you!

 

I'm Zig Ziegler, The Sports Kinesiologist & founder of Z Athlete Factory.  I am committed to challenging the status quo by helping individuals optimize the function of the muscles of the body, you maximize the body's ability to achieve results! 

Back in 1991 when I started working with athletes, I believed there was something to the theory that in order to achieve extremely above average results, athletes had to train to improve their weaknesses, imbalances , and compensations by working on them everyday.  

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The biggest complaint throughout out my career has been one simple thought: Why do other professionals ignore the individual athlete and instead focus on training athletes for the sport?

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The short answer? We didn't know what we didn't know, we didn't know.... until we started to measure HOW each athlete's body was moving and WHAT each individual athlete could do to improve.

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And, in order to maintain any kind of high intensity, I agreed with coaches that developing athletes to be more efficient was the key. And measuring the most crucial physical performance factors was the only way to know if athletes were becoming efficient or just making it look like they were efficient because they're strength increased in standard weightlifting.  I had to stop guessing at how to optimize the individual athlete.

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